Organizations are Reading Stella…
Here’s What They’re Saying.

 

  • “We have found How Stella Saved the Farm to be a very useful tool for raising the key challenges in organizing and executing innovation initiatives.”
  • – James Euchner, VP, Global Innovation at The Goodyear Tire & Rubber Company
  • “Deere has already held innovation workshops based on Stella, with very positive results. This is a powerful, practical tool for learning and executive development.”
  • – Mary Jones, Vice President Global Human Resources, Deere & Company
  • “Govindarajan and Trimble have managed to do the unthinkable — develop a case study that is both seriously thought-provoking and truly entertaining.”
  • – Dolph Johnson, Senior Vice President, Human Resources, Hasbro
  • “At first glance, I was skeptical. By the end, I was blown away. In a quick, fun read I found brilliant simplicity, capturing best practices for enabling and managing innovation. I continue to recommend Stella to executives seeking to turn new ideas into material business outcomes.”
  • – Roy Rosin, former vice president of Innovation, Intuit
  • “How Stella Saved the Farm was delightful to read. And, it sliced right through the complexities of innovation.”
  • – Kathy O’Hara, Leadership and Organization Development Manager, AT&T Consumer IT
  • “Simple. Powerful. Memorable. This story resonates with our own experiences.”
  • – Jonathan Hornby, Director, Worldwide Marketing, SAS Institute and author of Radical Action for Radical Times
  • “Lively characters and practical lessons.”
  • – Abdul Halim bin Abdul Manaf, Product and Quality Program Manager, Freescale Semiconductor
  • “A wonderful story with terrific insights into innovation.”
  • – Kristi Marsella, Vice President, Talent Management, E. & J. Gallo Winery
  • “Fantastic, practical, and business-minded read. Relevant for the business challenges of innovation, organizational renewal, and growth.”
  • – Sipho Gumbi, Senior Organizational Development Consultant, MTN Group Management Services
  • “How Stella Saved the Farm is as imaginative as John Lennon’s ‘Imagine,’ as creative as Da Vinci’s ‘Mona Lisa,’ and as thought provoking as Sun Tzu’s ‘Art of War.’ It is a must read for companies that are redefining their future, and I finished it in one sitting.”
  • -Himanshu Saxena, Head Strategy Alignment & Leadership Management, Tata Consultancy Services, BPO Services
  • “Govindarajan and Trimble have displayed total mastery of innovation in this modern day parable that is a must read for all business leaders.”
  • – Neville Lobo, Head of Leadership and Learning, Larsen & Toubro